Is Adding Pressure Washing Right for You?
Pressure washing can be an excellent profit center to adjunct and compliment your core services. Think about looking at this from your customer’s eyes. They are going to contract the pressure washing work to someone else or do it in house, using their own resources (if available). Typically, that type of work is best suited to being contracted out to professionals. So if your business is already there and an approved contractor, you’re trusted and proven; why should your business not be the logical choice for this work? Let’s be honest, the activity associated with pressure washing flat horizontal surfaces or vertical walls, is not really rocket science. It does require some working knowledge of the various types of cleaning applications, some thoughtful effort on pricing the job, and the right tools to get the job done. When you get right down to the facts, it’s not much different than what you do now. It is hard work but you and your staff already do that in the performance of your daily activity. In fact, hard work is part of the success story, regarding any type of contracting: window cleaning, building services, and property maintenance among other trades. Why would your customer’s contract with another company to pressure clean, when you are already there and you can do that work?
So let’s ask a fundamental question but not overthink this. Does adding PW cleaning services to your existing business model make good business sense?
What type of budget do you have? Remember, this is an investment in your business, not an expense. Return on Investment or ROI is the real question. How much income can this equipment help you earn from existing customers and new prospects? The acquisition of PW equipment and the caveat “time is money” translates into billing additional revenue to existing customers. Pressure washing services can easily be integrated into your existing services and this service adds real value to your offering and profit to your bottom line, while elevating you offering and your company above the competition.